



Personalized
Coaching
When you train with IRONWORX, you’re not just getting a coach, you’re partnering with Coach Heidi, whose highly individualized approach ensures every aspect of your training is tailored to you. Coach Heidi crafts highly individualized training plans delivered weekly via TrainingPeaks™ on your mobile device and synced with your training data, ensuring your workouts are fresh, engaging, and aligned with your progress.
One-On-One Coaching,
Zero Compromises
As an IRONMAN® U Certified Coach with 12 years of coaching experience and having served as an IRONMAN® U Wisconsin Event Team Head Coach, Coach Heidi brings top tier coaching expertise to every athlete. Whether you’re training locally in Madison, Wisconsin or remotely around the country, Coach Heidi's detailed process ensures your plan is as unique as your goals, with every workout designed to push you forward.
Sample Training Plan Detail

The Process
Here's what's included with every IRONWORX coaching plan.

Weekly Data Analysis
Coach Heidi meticulously reviews your training data (power, heart rate, pace) from the previous week, analyzing performance metrics to understand your progress and needs.

How-To Videos
Every plan includes access to detailed strength workout instructional videos for every exercise to ensure you train effectively and safely.

Custom Weekly Plans
Based on her analysis, Heidi designs the next week’s workouts, tailoring each session to your goals, schedule, and current fitness. No two plans are alike, your training is as unique as you are.

Goal-Driven Planning
Every plan, every workout is strategically written to build toward your target races or events, balancing intensity, recovery, and skill development.

Detailed Workouts
Swim, bike, run, and strength sessions include precise instructions, such as target paces, intervals, and recovery periods. Workouts feature fresh drills and varied formats to keep training engaging and prevent boredom.

Always There For You
Heidi stays closely connected through text, phone, or email. With ongoing check-ins and real-time support, she’s fully invested in your growth, progress, and ultimate success.

Coaching
Ethos
"This isn’t one-size-fits-all coaching. My methodology is built around your unique needs, and I’ll be in your corner every step of the way. My commitment is to you and your unique journey. Every plan is personal. Every message of support is real. You bring the drive - I’ll bring the structure, strategy, and support.”.
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- Coach Heidi
Our Partners
To Support You
IRONWORX partners with top brands to enhance your training and racing experience. Coached athletes receive exclusive discounts and gear from these sponsors.








Ready to Get Started?
Drop us a message if you have any questions or if you're ready to begin a coaching plan.
Email: ironworxmultisport@gmail.com
Tel: 608-558-1456